Thursday, 19 May 2011

GOOP goes to Facebook

I am a big fan of Gwyneth Paltrow's GOOP. It is a weekly newsletter that the mother-of-two actress started in the fall of 2008 to give tips and information about food, travel, shopping, beauty, and wellness. Up until recently, you could access the newsletter directly on the website, or directly in your mailbox upon registration.

Yet few days ago GOOP became accessible through Facebook and Twitter as well. I went to check out the Facebook page, because I was interested about the comments Gwyneth got to her latest issue on SS11 fashion. Overwhelmingly, although perhaps not surprisingly, most women deplored the high prices of the items that were pictured in the newsletter. Interestingly these women declared to be moms who:
* could not afford them without "re-mortgaging their house";
* would not want them with the fear their kids would ruin them.

Gwyneth answered to these comments by posting few price-conscious options from Zara, Topshop and Uniqlo. Regardless of the availability of some of these items outside the UK, I was a bit disappointed. These suggestions lacked a sense of "put-togetherness" that made the expensive ones so appealing, in my view. In addition, they were too much at the opposite side of the price continuum.

And you, do you follow GOOP? Any thoughts to share?

No comments:

Post a Comment

Related Posts Plugin for WordPress, Blogger...